About Us/ JDM Designs Marketing Consultant

JDM DESIGNS MARKETING CONSULTANT
When I'm not climbing a peak somewhere, I'm usually sat at a screen managing people’s social media, building marketing strategies and helping people build their brands.
🧭 About Jonathan Meare – Fractional Marketing Director & Inventor
I’m Jonathan Meare, a fractional marketing director and freelance digital strategist based near Macclesfield, Cheshire. I help small brands, start-up's, and inventors build repeatable marketing campaigns, launch new products, and grow with purpose.
With 20+ years of experience across industries, from property and construction to fintech, outdoor adventure, and consumer products, I bring hands-on leadership, creative direction, and strategic clarity to every project.
🛠️ What I Do
· Build modular social media campaigns with rotating hashtags and post variants
· Develop brand positioning and outreach strategies tailored to B2B and B2C audiences
· Support new product launches, from concept to market introduction
· Manage PPC, CRM, email campaigns, and attribution analysis for ROI
· Collaborate with UX and IT teams to align messaging across platforms
🏆 My Story
I began in the UK housebuilding industry, rising to Group Commodity Manager at Miller Homes. In 2008, I pivoted careers after inventing The Beach Towel Clip, a simple solution to stop towels blowing away. The product launched in 2010, earned global sales, media coverage (BBC, SKY TV), and awards, and was backed by UKTI and NWDA.
That invention led to a new path: helping other entrepreneurs and SMEs launch their ideas. I’ve since worked with:
- Crowdfunding platforms (raising £120M+)
- Health & beauty brands
- Outdoor lifestyle companies
- Restaurants, coworking spaces, and automotive start-up's
- A global marketing & PR agency in a consulting role
🤝 How I Work
As a Fractional Marketing Director, I partner with businesses on a flexible basis, offering senior-level strategy without the overhead of a full-time hire. Whether you’re scaling up, refining your brand, or launching something new, I bring collaborative energy and strategic focus.
Think of it as having a Marketing Director when you need one, not when you don’t.
jonathanmeare@live.com
07980807631

